Bot and Fraud Detection
Qwestive uses a combination of frontend and backend bot and fraud detection.
Referrals and affiliate marketing campaigns have a tendency to attract fraudsters who use tactics such as bots, fake lead generation, and spam submissions to earn commissions and rewards. Qwestive takes proactive measures to prevent these types of fraud by using a multi-layered approach.
To ensure the validity of referrals and leads, Qwestive performs front-end browser behavior detection to filter out any bots. This method is combined with backend processing techniques such as fingerprinting, machine learning, and fraud detection measures to ensure that fraudulent behavior is detected and flagged for Qwestive users.
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